Relish is a
brand agency.

What are you here to see?

2016 Festival du Voyageur

In recent years, hearty, winter-loving crowds have filled tents to capacity during the evenings at Winnipeg’s Festival du Voyageur. With the party-going crowd assured to turn out in full-force, the 2016 campaign aimed to speak to families, and those seeking a tamer, daytime dose of the famous Joie de Vivre.

To that end, Relish wove the campaign around a simple tagline: “Be Voyageur”. The imagery and headlines served to remind Festival-goers about the diverse program offering of, food, music and family fun.

While falling just short of an attendance record, the 2016 Festival du Voyageur brought over 102,000 revellers to Winnipeg’s historic St. Boniface district.

rel_port_fdv_2016_1   rel_port_fdv_2016_3rel_port_fdv_2016_5rel_port_fdv_2016_4 rel_port_fdv_2016_7rel_port_fdv_2016_6  rel_port_fdv_2016_2rel_port_fdv_2016_8 rel_port_fdv_2016_9

This entry was posted in Campaign Development, Copywriting & Editing, Graphic Design, Strategic Support, Web Development and tagged . Bookmark the permalink. Comments are closed, but you can leave a trackback: Trackback URL.