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Tag Archives: Multi-Material Stewardship Manitoba

SimplyRecycle.ca Campaign & Website

Manitoba Multi-Material Stewardship

Multi-Material Stewardship Manitoba (MMSM) is an industry-funded, non-profit organization that operates a province-wide recycling program for paper and packaging. In 2010, MMSM decided to address Winnipeg’s historically low recycling rates by launching a campaign to improve citywide recycling adoption. The creative used clear, memorable messaging to reflect the positive benefits of recycling, with the slogan […]

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